Happy New Year! As we embrace the opportunities that come with a fresh start in 2024, I am filled with enthusiasm and gratitude for the incredible journey we’ve embarked on together.

The past year has been marked by resilience, collaboration, and shared accomplishments. Through challenges and triumphs, your trust and partnership have been the driving forces behind our success. I want to extend my sincere appreciation for your continued confidence in Marketers Association of Zimbabwe.

Looking ahead, we are poised for an exciting year of growth and innovation. Our commitment to excellence remains unwavering, and we are dedicated to surpassing your expectations in every interaction. Your feedback has been invaluable, shaping our strategies and propelling us forward. I encourage you to share your insights as we navigate the evolving landscape together.

As we step into 2024, I want to share with you our renewed commitment to making a positive impact on the world around us. This year, at Marketers Association of Zimbabwe we are wholeheartedly focusing on and pushing forward Environmental, Social, and Governance (ESG) issues.

The significance of ESG considerations has never been more apparent, and we believe that smart marketing is not only crucial for our planet and society but also fundamental to sustainable long-term success. In line with this commitment, we are embarking on a journey to integrate ESG principles into every facet of our operations and therefore cascade this to every member organization who subscribe to our ethos.

Our focus on ESG encompasses:

Environmental Responsibility: We are dedicated to minimizing our environmental footprint, from reducing carbon emissions to implementing eco-friendly practices in our supply chain.

Social Impact: We aim to foster positive social change within our organization and beyond. This includes promoting diversity, equity, and inclusion, ensuring fair labor practices, and contributing to the communities in which we operate.

Governance Excellence: Strong governance is the backbone of ethical and transparent business operations. We are enhancing our governance structures to uphold the highest standards of accountability and integrity.

In 2024, we are also going to focus on elevating our services and partnerships, leveraging cutting-edge technologies, and fostering even stronger connections with our clients, members and partners. Your success is our priority, and we are determined to be a catalyst for your achievements. Our partners in the region including Zambia, Malawi and the wider Africa base are continuously availing more opportunities for us to grow as professionals and organization through synergistic relationships. We are committed to nurturing and leveraging these relationships to their full potential.

The association is run by a team of fairly young and energetic individuals with aspirations that drives them every day. The team is fueled by a passion for making a positive impact, and their dedication is truly inspiring. As we strive to achieve both our collective and individual goals and ambitions, we recognize the strength that comes from collaboration and support. Your involvement can help propel our team toward the realization of their aspirations, creating a ripple effect of positive change within our community. I call upon you to help me push these aspirations so that they achieve them.

As we embark on the journey ahead, I extend a heartfelt invitation for you to join us in the collective effort towards the exploration and expansion of opportunities that will contribute to the growth and prosperity of our beloved nation, Zimbabwe. It is crucial that our impact as professions is recognized across all sectors of the economy, as it is marketers who are the driving force behind successful organization growth. Let us work together to elevate the status of our profession and ensure that the invaluable impact of marketers is acknowledged and celebrated across all sectors.

May this New Year bring you prosperity, joy, and new horizons. Thank you for being an integral part of our community. Here’s to a year of shared successes and continued growth.

Warm regards,

Gillian Rusike
Executive Secretary