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28 September 2020

Corporate Reputation Management and the 4th Industrial Revolution

blog
9 September 2020

The Digital Marketing Class of October 2019 completed their course in April 2020 and the Marketers Association of Zimbabwe (MAZ) is proud to announce that 40 students are now certified Digital Mark...

28 August 2020

Events have been defined by the famous economist Philip Kotler (2004) as ‘occurrences designed to communicate particular messages to target audiences’.

28 August 2020

It costs many times more to acquire an new customer than to retain an existing one. However not all customer are created equal. Some require more attention that others, some need guidance from time...

28 August 2020

There is no question that demand for accountability is growing in all marketing disciplines, including public relations. Corporate management, conscious of the size of the marketing spend, is focus...

blog
26 August 2020

Marketers Association of Zimbabwe successfully hosted its first ever online Annual Continuous Professional Development Master Class (ACDP) also known as the Winter School.

24 July 2020

Internet shaming is the use of social media, blogs and other online communication channels to attack a target individual or organization.

24 July 2020

Marketing has been defined in short as the anticipation and satisfaction of consumer and customer needs. This means every business that exists has done some form of Marketing.

15 July 2020

Marketers Association of Zimbabwe joined the nation in the fight against the Covid 19 pandemic by donating thick bleach worth thousands of dollars to Mpilo Central Hospital’s paediatric ward.

monica
15 July 2020

The board of the Marketers Association of Zimbabwe wishes to inform its members, stakeholders, the entire business community and the media of the appointment of Senator Monica Mutsvangwa as the new...

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