MARKETERS Association of Zimbabwe is introducing the first ever Marketing Leadership Development Program, (MLDP) in Zimbabwe. The program is aimed at bridging the gap between theory and practise, a...
The New Year gives everyone the opportunity to recharge and perhaps start on a new slate.
Entering new markets is a daring, daunting and dangerous initiative. The new markets are unknown and unexplored worlds with both blind corners and amazing prospects.
Amid the reconfiguration to a new world order, the shocking infections and death statistics, the job losses and the threats to the livelihoods that have been ushered in by Covid 19, customer experi...
Many think the job of a Marketer is an easy one but it’s not.
We are what we make and we make what we are. Organisations are now being viewed as living entities within a larger, global community.
Social media has introduced a new dynamic to marketing over the years.
Essential services and products were top priority in 2020 to both consumers and business as depicted in the top 10 Business to Business and Business to Consumer categories of the Superbrand Awards....
SIXTEEN marketers were conferred with the MAZ Marketing Practitioner Status at a certificate handover ceremony held at the Marketing Hub on November 6, 2020.