Pacific Cigarette Company (PCC), a proud member of the Marketers Association of Zimbabwe (MAZ), is celebrating 21 years of business in the country with a firm commitment to prioritizing investment in innovation, advanced technology, and responsible industry practices.

In an official statement, PCC highlighted its dedication to staying ahead of industry trends and consumer preferences. As smokers increasingly shift from traditional cigarettes to “vapes,” which may not contain tobacco but do contain nicotine, PCC recognizes the importance of adapting to evolving market demands. The company remains at the forefront of providing exceptional tobacco products by investing in research, development, and cutting-edge technologies.

“As Pacific Cigarette Company commemorates its 21st anniversary, it continues to prioritize investment in innovation and advanced technology. By staying ahead of industry trends and consumer preferences, the company remains at the forefront of providing exceptional tobacco products that meet evolving market demands,” stated PCC.

A notable aspect of PCC’s commitment to sustainability is its focus on research and development in sustainable packaging, aiming to reduce environmental impact. This positions the company as a responsible industry leader, pioneering positive change within the tobacco sector.

PCC emphasized its significant impact on the nation’s economy through fair trade practices and contributions to the growth of the agricultural sector. The company plays a vital role in job creation by employing a large workforce and actively participating in the overall development of the agricultural industry.

“The company’s presence in Zimbabwe’s tobacco industry has had a significant impact on the nation’s economy. By employing a large workforce and actively contributing to the overall growth of the agricultural sector, the company aids in job creation and uplifts the living standards of countless individuals,” noted PCC.

As a MAZ member, Pacific Cigarette Company aligns with the association’s values of teamwork, integrity, innovation, and passion. The company’s commitment to responsible practices, economic contribution, and continuous innovation underscores its role not only as a key player in the tobacco industry but also as a contributor to the broader economic landscape of Zimbabwe.