The Name

The Association shall be known as and called the Marketers Association of Zimbabwe, herein after called the “Association” and generally referred to as “M.A.Z”.

Vision

To become a leading body of marketing professionals promoting professionalism to the highest standards for the benefit of the industry and the economy at large.

Mission

Our mission is to promote marketing excellence and further professionalism in the economy thereby ensuring that outstanding marketing is learnt, recognized and implemented to the highest level for business’ sustainability and development of the economy at large.

Objectives

• Promote the implementation of professional marketing ethics and norms in business’ operational systems.
• Provide a platform for marketing professionals to exchange ideas that enhance the attainment of individual organizational goals and objectives
• To associate and collaborate with other organizations and / or institutions both locally and internationally in order to broaden the information base for the benefit of our members, organizations and the nation at large
• Work with relevant authorities in the promotion of provision of quality goods and services by stakeholders hence achieving the ultimate goal of customer satisfaction delivery
• To facilitate the acquisition and dissemination of information on news on marketing and the establishment of a well informed economic perspective about the profession
• To make recommendations for the improvement or simplification of the law and practice of marketing.